Mindful Cashmere
"Mindful Cashmere" is a captivating series of animated shorts that brings the story of sustainable luxury to life. Through gentle visuals and thoughtful narratives, each episode highlights the journey of cashmere—from responsible sourcing and ethical craftsmanship to conscious consumption—reflecting the brand’s commitment to mindfulness, quality, and care for the planet.
Client: Dear Max
Client: Dear Max
Studio: De-Yan
Concept & Animation: Julius Manalo
Type/Graphics: Karl-Egert Kartau
Concept & Animation: Julius Manalo
Type/Graphics: Karl-Egert Kartau
